Attempting to do more with less money? Here are three proven ways to align the dollars and cents of a wellness program in your budget.
Common thread – the way you prepare – and control – your budget for a wellness program is critical to its success.
1. Top-down budget
Depending on the size of your organization and wellness program, you may have full budget responsibility or might need to work with a C-level who’s budgeting specialistise.
Regardless of the arrangement, you’re likely to face one of two distinct challenges – a top-down budget or a zero-based budget.
A top-down budget is when you’re given a finite dollar amount and told to run the wellness program within the limit. When that’s the case, here are three crucial questions to ask –
• Does this limit include money set aside for staff member incentives and future initiatives?
• Should we keep long-tenured programs that keep going up in price, and
• Does Benefits/HR have to deliver all education about the program, or is there additional funding to hire staff?
2. Zero-based budgeting
In zero-based funding, you submit to upper-level management an itemized list of the programs/features you want and the cost of each. Best practices –
• Rank programs by priority (health-risk assessments should be at or near the top)
• Indicate which expenses are fixed and which are variable, and
• List ways to incorporate existing resources (like an EAP program) for a better return on investment.
3. Estimating ROI
On average, wellness programs normally take at least 18 months to break even. After three years, you ought to see savings.
When not, it’s time to take a fresh look at the program design.